|Encouragement to go to main site|
|Second opportunity to pre-order album|
When they reach the website's homepage, they are then again reminded that they can pre-order Roza's album with the same countdown as on the landing page.
|Link to Instagram and Twitter|
attached to footer
|Encouraging audience to follow|
on Twitter and engage
|Live feed to Twitter|
The live feed, which links to Roza's Twitter account is constantly being updated directly by Roza. Meaning that fan can stay on the website an still get all real time updates from Roza.
There are also scrolling advertisements on the homepage, showing audiences the highlights of the web; with each ad linking to the corresponding page on the website. Encouraging audiences to have a look around the website and get involved. The meet Roza ad, for example, linking directly to the competitions page.
By participating in our competition, audiences are not only connecting with the music as it requires them to pre-order the album, they are also interacting with the artist on social media, by submitting their entries via the twitter page.
Audiences also have the option of sending messages directly to Roza without having to leave the website, through use of the Contact page. They can write a message to Roza, leave their contact details and receive a personalised response , building another connection between audience and artist.
Everything is portable nowadays, so we wanted to make the transition from pc to portable as easy as possible, which is why we placed a qr code on the website. This enables audiences to scan the code and move the website onto their mobile or portable device, meaning they can get onto the site where ever they are.