Welcome to my A2 media Blog, I'm Josh Stevenson (0796) and I'm in Group 2 with Harry Kettenis (0390), Matthew Romo (1660) and Ysabel Hudson-Searle (0331). Use the labels on the right to navigate through my blog, with the A2 labels relevant to my current course. You can access the main music video blog aswell using the link.

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Thursday, 16 October 2014

Animatic: Revised

After having our animatic reviewed by various members of staff, we came to the realisation that we missed out something essential for a music video from our animatic.... a strong sense of artist identity and something to ground the video; as well as the flow of the narrative moving far away from what we had initially decide. I myself was quite shocked at how easy it was to move away from our initial plans purely for the fact that we mainly used our steal-o-matic for reference and left the documents with the original ideas in our group folder. This is something that I intend to keep in mind for the duration of the project, to ensure that the basic essence of our music video remains along the same lines as what we wanted it to be in the first few weeks of the project.

Rectifying the issues raised was simple enough. The issue of artist identity not being strong enough had a very easy solution; as you can see from our first animatic, the performance shots are mainly towards the later half of the video, which makes it seem as though these shots were an after thought and added in without any real planning, which wasn't the case. We went back and looked at the time line for our music video, all that was needed, was for us to rethink the order of the performance shots. The end product has the various performance shots evenly spaced throughout the video, keeping the artist image at the forefront of the video and showing out artist to her full potential.

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